Building on the success of our community report, we re-imagined the foundation’s annual donor mailing which had been a typical letter in a #10 envelope. Instead, we created this brief brochure that features the 15-year timeline and photos from the report. The brochure was accompanied by a short note and a business reply envelope for gifts.
We continued to get great mileage out of the timeline. We re-purposed it into a 2 page advertorial spread (below) that appeared in local newspapers and in the Western Chester County Chamber of Commerce 100 Year Commemorative Community Resource Guide.